Director & Chief Executive Officer
A Brunt baby, Cher’i has spent her childhood growing up at Bell & Brunt and joined the team in 1998. Her expertise is in diamond selection and jewellery design. As Bell & Brunt’s CEO, Cher’i establishes the culture, plans and implements the future strategy and growth. Cher’i and her leadership team recently won three awards with the University of South Australia’s Growing South Australia’s Companies Program. She is an ambassador for Family Business Australia and also sits on their National NextGen committee. Additionally, she engages in coaching businesses in leadership, purpose, mission, values, planning, culture, building dream teams and customer experience.